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Friday, June 17, 2011
Useful Marketing Research Sites
Thanks to Jamie Turner over at The 60 Second Marketer for sharing these 28 sites which are all free!
General Research Data:
CNN Student News: (www.cnnfyi.com) U.S. and World news multimedia site tailored to the needs of students.
Conversion Tables: (www.convert-me.com) Convert length, area, speed, temperature, etc., into different units and systems.
eLibrary Research: (www.elibrary.com) Search any topic using a database of current newspapers, magazines, books and more.
Encyclopedia Britannica: (www.britannica.com) Online version of one of the world's most trusted sources of information on every topic imaginable.
Fact Monster: (www.factmonster.com) Designed for kids of all ages, this site offers an amazing array of facts and figures in addition to homework help, an almanac, dictionary and much more.
Gallup Organization: (www.gallup.com) Search thousands of poll results, special reports, societal trends and social audits.
Information Please Almanac: (www.infoplease.com) Online almanac offering millions of interesting and useful facts on a wide variety of subjects.
Internet Public Library: (www.ipl.org) An exhaustive collection of over 20,000 titles.
iTools Research: (www.itools.com) Collection of online research tools including dictionaries, translations, quotations and more.
Library of Congress: (www.loc.gov) Easy to use reference catalog for accessing the collections of the Library of Congress.
National Archives: (www.archives.gov) National Archives online director of U.S. Federal records.
Smithsonian Institution: (www.si.edu) User-friendly site from the world's largest museum complex and research organization.
U.S. Census Bureau: (www.census.gov) A wealth of basic information about the U.S., broken down on a national, state and local level.
U.S. Department of Labor: (http://stats.bls.gov) Bureau of Labor statistics site containing current labor statistics and links to hundreds of state and Federal agencies.
U.S. Federal Government: (www.fedstats.gov) Statistical information from over 100 federal agencies.
Competitive Intelligence:
Forrester Research (www.Forrester.com): One of the best resources for the latest trends and predictions in the technology industry.
Hoovers Online (www.Hoovers.com): Competitive intelligence on almost all publicly traded companies. Paid subscription necessary for in-depth research.
The List (www.TheListInc.com): A top-notch contact database with names, addresses, phone numbers and even e-mail addresses of key employees. Paid subscription necessary.
Securities and Exchange Commission (www.SEC.gov): Visit this site for annual reports and, more importantly, 10K filings, which provide threat and opportunity analyses for publicly traded companies.
Standard & Poor's (www.StandardandPoors.com): Analysts reports on industry trends as well as corporate profiles.
Plunkett Research (http://www.plunkettresearch.com): Another source for industry trends.
Demographics and Marketing Research:
MarketResearch.com (www.MarketResearch.com): A resource for research into a multitude of industries. Costs range from several hundred to several thousand dollars, but a good resource for solid, credible marketing research.
Trend Watching (www.TrendWatching.com): A web site devoted to consumer trends.
Google/Uncle Sam (www.Google.com/unclesam): This site searches government documents from federal and state websites. Good for demographic and census data.
Marketing Related Sites:
MarketinProfs.com, MarketingSherpa.com: Websites dedicated to sharing marketing knowledge from marketing experts. Excellent resources for recent thoughts and research in the field of marketing.
Ad Forum (www.AdForum.com): The best commercials from around the world.
Peppers & Rogers Group (www.1to1.com): The web site from one of the leaders in the world of CRM.
World Advertising Research Center (www.warc.com): Valuable research on the effectiveness of marketing, advertising, creativity, etc. Subscription necessary.
General Research Data:
CNN Student News: (www.cnnfyi.com) U.S. and World news multimedia site tailored to the needs of students.
Conversion Tables: (www.convert-me.com) Convert length, area, speed, temperature, etc., into different units and systems.
eLibrary Research: (www.elibrary.com) Search any topic using a database of current newspapers, magazines, books and more.
Encyclopedia Britannica: (www.britannica.com) Online version of one of the world's most trusted sources of information on every topic imaginable.
Fact Monster: (www.factmonster.com) Designed for kids of all ages, this site offers an amazing array of facts and figures in addition to homework help, an almanac, dictionary and much more.
Gallup Organization: (www.gallup.com) Search thousands of poll results, special reports, societal trends and social audits.
Information Please Almanac: (www.infoplease.com) Online almanac offering millions of interesting and useful facts on a wide variety of subjects.
Internet Public Library: (www.ipl.org) An exhaustive collection of over 20,000 titles.
iTools Research: (www.itools.com) Collection of online research tools including dictionaries, translations, quotations and more.
Library of Congress: (www.loc.gov) Easy to use reference catalog for accessing the collections of the Library of Congress.
National Archives: (www.archives.gov) National Archives online director of U.S. Federal records.
Smithsonian Institution: (www.si.edu) User-friendly site from the world's largest museum complex and research organization.
U.S. Census Bureau: (www.census.gov) A wealth of basic information about the U.S., broken down on a national, state and local level.
U.S. Department of Labor: (http://stats.bls.gov) Bureau of Labor statistics site containing current labor statistics and links to hundreds of state and Federal agencies.
U.S. Federal Government: (www.fedstats.gov) Statistical information from over 100 federal agencies.
Competitive Intelligence:
Forrester Research (www.Forrester.com): One of the best resources for the latest trends and predictions in the technology industry.
Hoovers Online (www.Hoovers.com): Competitive intelligence on almost all publicly traded companies. Paid subscription necessary for in-depth research.
The List (www.TheListInc.com): A top-notch contact database with names, addresses, phone numbers and even e-mail addresses of key employees. Paid subscription necessary.
Securities and Exchange Commission (www.SEC.gov): Visit this site for annual reports and, more importantly, 10K filings, which provide threat and opportunity analyses for publicly traded companies.
Standard & Poor's (www.StandardandPoors.com): Analysts reports on industry trends as well as corporate profiles.
Plunkett Research (http://www.plunkettresearch.com): Another source for industry trends.
Demographics and Marketing Research:
MarketResearch.com (www.MarketResearch.com): A resource for research into a multitude of industries. Costs range from several hundred to several thousand dollars, but a good resource for solid, credible marketing research.
Trend Watching (www.TrendWatching.com): A web site devoted to consumer trends.
Google/Uncle Sam (www.Google.com/unclesam): This site searches government documents from federal and state websites. Good for demographic and census data.
Marketing Related Sites:
MarketinProfs.com, MarketingSherpa.com: Websites dedicated to sharing marketing knowledge from marketing experts. Excellent resources for recent thoughts and research in the field of marketing.
Ad Forum (www.AdForum.com): The best commercials from around the world.
Peppers & Rogers Group (www.1to1.com): The web site from one of the leaders in the world of CRM.
World Advertising Research Center (www.warc.com): Valuable research on the effectiveness of marketing, advertising, creativity, etc. Subscription necessary.
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