Thursday, February 16, 2006

The Future of Automotive Multimedia

According to Strategy Analytics latest report by Joanne Blight , "There is a strong emerging trend towards the adoption of multifeatured systems including compressable format CD players, digital radio and navigation, a market that is being currently led by the Japanese automotive infotainment system suppliers, most notably Alpine, Kenwood, Panasonic, and Pioneer. By the end of 2012 the market for in-vehicle audio infotainment systems will be worth US$36B, in terms of OE and aftermarket systems sales across North America, Europe and Japan, increasing from US$24B in 2005. The demand for multifeatured systems will increase from 76M units in 2005 to 97M units in 2012, representing a CAGR of 3% p.a. over the forecast period.

Over the next 2-3 years, the market for in-vehicle infotainment systems will be most significantly impacted by: new digital audio products that play ‘soft’ music files; digital broadcast technologies; connectivity to digital music players and stored files; and emerging display based entertainment systems. These forecast data tables for the first time introduce forecasts for connectivity for removable storage cards, portable music players, and portable navigation devices."

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