P2P Digital Video Downloading Outpacing Legal Alternatives 5 to 1

The NPD Group posted a press release last week that confirms what everyone already knows - Adult-oriented content is the most popular genre among those who dowload video files via P2P. The research also indicates that:

• Among U.S. households with members who regularly use the Internet, 8 percent (six million households) downloaded at least one digital video file (10MB or larger) from a P2P service for free in the third quarter of 2006.
  
  
• Nearly 60 percent of video files downloaded from P2P sites were adult-film content, while 20 percent was TV show content and 5 percent was mainstream movie content.