A unique and honest look from a Digital Strategist's perspective at the Content and Consumer Electronic industry's quagmire resulting from a fear of disruption and an inability to adapt to technological change...
Friday, January 25, 2008
New Paragon Media Research
According to Paragon Media Strategies, "14-24 year olds are actively designing radio that's not on the radio. The average (median) young adult has 500 songs on their computer, 400 songs on their MP3 player, and 50 CDs. 14-18 year-olds have more than double the number of songs that 19-24s have on their computers and MP3 players." There's some good research available on the site and it seems to be free - if you sign up for an account.....
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