A unique and honest look from a Digital Strategist's perspective at the Content and Consumer Electronic industry's quagmire resulting from a fear of disruption and an inability to adapt to technological change...
Thursday, July 01, 2010
AR Infinite Radio Review
Wednesday, June 23, 2010
Preliminary Findings: Consumer Trial of Mobile DTV Service
- Viewers say they are excited about the potential of mobile DTV. On a scale of 1 to 10 (with 1 being "not at all excited" and 10 being "extremely excited"), initial survey participants rate mobile DTV as 7.1.
- Most viewing is happening "on the go." Nearly two-thirds of viewing (63%) is being done "on the go," compared with 44% happening at work or at school, and one-third (33%) of viewers say they tune in from home.
- Viewers are tuning in multiple times a day. Just under half of viewers say they watch one or two times a day. Just under 30% of viewers say they watch three or more times a day.
Friday, June 04, 2010
Is Apple's iPad Hurting E Ink Sales?

Recent research for Sony in the US by Marketing and Research Resources found that 11 per cent of iPad owners bought the device primarily for reading.
Tuesday, June 01, 2010
The 3 "Duh" Factors for Optimized Email Deliverability
1. Authentication Records
2. Non-Spammy Headers
3. Make Your Opt-Out Easy To Find
http://www.blueskyfactory.com/fd/100513-3-duh-factors.php
Monday, May 17, 2010
What Are eMail Marketers Doing in Their Outgoing Mail...?
- Email marketers use View in Browser features the most of all, with almost 32% of outgoing campaigns using this to help readers view their messages.
- A surprisingly low 11% of email marketers surveyed use Share With Your Network social features in their messages, despite heavy usage by consumers of social media and social networks.
- Despite the near-ubiquity of mobile devices, a scant 2% of email marketers create custom mobile versions of their outgoing campaigns targeted towards mobile devices.
Thursday, May 13, 2010
Publishing's New Business Model
Throw the baby out with the bath water....(but keep the baby!)
"No more life-of-the-copyright contracts" - Richard Nash
http://tinyurl.com/2fwxgvg
Friday, May 07, 2010
Saturday, March 27, 2010
Internet Radio Was My DJ

I had the opportunity to mix live sound for a popular 6-piece central Indiana band called The Tides last night at Wings in Anderson. What was interesting to me warranting a posting was the fact that it was the first time that I used my iPhone to provide the break music between sets. I pulled up one of my custom reggae stations on Slacker Radio and easily connected it to the board with a stereo mini plug to L/R rca cable. Surprisingly, I had never done this before and usually just use an iPod or a laptop to supply the background music. In my opinion, it was pretty cool to be able to utilize a ‘custom station’ that I had personalized over time to perfectly set the mood with the exact vibe and ultimately, this streaming method reduced the amount of “gear’ I had to bring or worry about charging, etc….
I wonder how many other sound engineers are using their smartphones like this and what their experiences are like? For my initial test, the sound quality was excellent and my AT&T 3G connection worked flawlessly!
And no disrespect intended, but now I wonder if the venue's ASCAP/BMI license would actually pay the artists I streamed for this type of usage?
Thursday, March 11, 2010
Web Standards for E-books
Here’s an excellent article about the real world challenges and pitfalls of producing an eBook in 2010. Toronto journalist and author Joe Clark does a wonderful job of watering down and simplifying the often complex process of using XHTML and EPUB to produce eBooks that look good, no matter what device they are read on. (Thanks to Dave H. over at MacRaven for sharing!)
Friday, March 05, 2010
JESS3 Video: The State of The Internet
TIP: Watch this 4 minute video...then watch it again!
JESS3 / The State of The Internet from JESS3 on Vimeo.
Tuesday, March 02, 2010
Quote of the Day:
Math of Publishing Meets the E-Book
“The only thing I think is a mistake is people trying to hold back e-books or Kindle and trying to head off this revolution by building a dam. It’s not going to work.”
-Anne Rice
http://htxt.it/rIMS
Friday, February 26, 2010
O'Reilly TOC Publishing Conference 2010

For those of you who aren't afraid to openly embrace the latest The Tools of Change brought to fruition from the intersection of art, technology and business, the O'Reilly TOC Publishing Conference 2010 was held in NYC this week.
Unfortunately, I couldn't make it this year, but the folks behind the event were hip enough to kindly (and rather quickly I might add) share the keynotes, interviews, photos and PPT's, to make us all feel special. If you're willing to spend a few hours, the quality of the content is outstanding...
SPEAKER SLIDES & VIDEOS:
YOU TUBE CHANNEL:
FLICKR ALBUM:
#toccon
Enjoy!
todd
What Is Open Leadership?
OPEN LEADERSHIP: "Having the confidence and the humility to give up the need to be in control, while inspiring commitment from people to accomplish goals."
Wednesday, February 24, 2010
Tools of Change Keynotes
Special thanks to O'Reilly and the event sponsors!
https://en.oreilly.com/toc2010/user/account/signup/user/1
Saturday, February 13, 2010
What Aren't eBooks Cheaper Than Physical Books?
Given by Ron Boehm, President and CEO, ABC-CLIO Publishing
(Special thanks to Sue Polanka for posting it to her No Shelf Required blog!)